Lume

Export formats and sizes for different platforms

Choose the right aspect ratio and resolution for your use case

Format Options

Square (1:1) - 2048x2048px

Most versatile format for e-commerce. Works everywhere.

βœ… Perfect for: Shopify, Etsy, eBay, Instagram posts, Facebook posts
πŸ“¦ Recommended: Product detail pages (PDPs)
πŸ’‘ Pro tip: Use for main product images to ensure consistency

Portrait (4:5) - 2000x2500px

Optimized for mobile-first platforms and vertical feeds.

βœ… Perfect for: Instagram Stories/Reels, Pinterest Pins, TikTok, Snapchat
πŸ“± Recommended: Social media campaigns, mobile ads
πŸ’‘ Pro tip: Etsy favors portrait on mobile

Landscape (16:9) - 2560x1440px

Wide format for banners, headers, and desktop displays.

βœ… Perfect for: Website banners, YouTube thumbnails, Facebook ads, email headers
πŸ–₯️ Recommended: Homepage heroes, collection banners
πŸ’‘ Pro tip: Great for showing products in context

Platform-Specific Recommendations

Platform Format Min Size Recommended
Shopify Square (1:1) 1024px 2048x2048
Amazon Square (1:1) 1000px 2000x2000
Etsy Square/Portrait 2000px 2000x2500
Instagram Feed Square (1:1) 1080px 2048x2048
Instagram Stories Portrait (9:16) 1080px 1080x1920
Pinterest Portrait (2:3) 1000px 1000x1500
Facebook Ads Square (1:1) 1080px 2048x2048
Google Shopping Square (1:1) 800px 2048x2048

File Format: PNG vs JPG

Use PNG when:
  • β€’ You need transparency (no background)
  • β€’ Maximum quality is critical
  • β€’ Product has fine details or text
Use JPG when:
  • β€’ File size matters (faster loading)
  • β€’ Background is included
  • β€’ Platform requires JPG (rare)

Export in any format you need

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Last updated: 2025-10-03