Do I own the images I generate with Lume?
Understanding commercial licensing and usage rights
Yes - You Own Full Commercial Rights
All plans include full commercial licensing for generated images. You can use them across web, ads, packaging, and marketing materials without attribution. The images are yours to use for your business, but cannot be resold as stock photography or templates.
What You CAN Do ✅
Use on E-Commerce Platforms
Shopify, Amazon, Etsy, eBay, WooCommerce, BigCommerce, or any other platform. No restrictions.
Use in Advertising
Google Ads, Facebook Ads, Instagram, TikTok, Pinterest, billboards, print ads—any advertising medium.
Use on Packaging & Print
Product boxes, labels, tags, catalogs, brochures, flyers, posters, and any print materials.
Use on Social Media
Instagram, TikTok, Facebook, Pinterest, Twitter/X, LinkedIn, YouTube thumbnails—unlimited social usage.
Modify & Edit Images
Crop, resize, add text overlays, adjust colors, or edit images further in Photoshop or other tools.
Use for Multiple Brands
If you manage multiple brands or clients (agencies), use Lume images for all of them.
No Attribution Required
You do not need to credit Lume or include "Made with Lume" anywhere. Use images as if you photographed them yourself.
What You CANNOT Do ⛔
❌ Resell as Stock Photography
You cannot sell or license Lume-generated images on stock photo sites (Shutterstock, Adobe Stock, etc.) or as standalone digital products.
❌ Resell as Templates or Assets
Cannot package and sell Lume images as design templates, mockups, or creative assets for others to use.
❌ Generate Prohibited Content
Cannot generate images that violate our content policy: illegal items, weapons, adult content, hate symbols, or anything that violates laws.
❌ Claim AI Images as Original Photography
While attribution isn't required, you cannot falsely claim images were photographed by you if disclosure rules apply (e.g., advertising regulations in some regions).
❌ Trademark or Copyright the Generated Images
You cannot trademark Lume-generated images or claim copyright ownership beyond your usage rights. AI-generated content has specific copyright limitations.
Frequently Asked Questions
Start creating with full commercial rights
10 free credits every month, no restrictions
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